Hi Chris, If there ever was a time for you to start following your passion, NOW is certainly that time. And if the idea of it is still daunting to you, remember that every expert was once a beginner. The humble beginnings of BWD are testimony to...
You’ve just heard someone mention, “Content Marketing” and you have a fair idea of what “content” is and what “marketing” is right? Wrong! Well a little wrong, Content Marketing is an umbrella term covering a set of strategies, techniques and tactics in creating and distributing valuable, relevant and...
Let’s face it; the first thing that attracts you to someone is not his or her personality. Searching for a client on the Internet can very well be compared to online dating. You ain’t even going to click on that profile if the person’s photo isn’t...
Ever wondered why little kids are always glued to the TV screen when their favorite cartoon shows are on? It’s because ever since the invention of television in the late 1920s people have been amazed by video footage. It quickly became its own art form...
Wherefore art thou, it’s a simple question with has been dramatically asked, the world over, but contrary to popular belief, wherefore art thou actually means “why” and not “where”. All right…all right I’ll spare you the rest of this 30 seconds trivia, and get down...
Everyone can write! Right? Well … some perhaps not as arrestingly as others. Or as creatively. Or judiciously. Or concisely. Getting to the point, the job of the copywriter isn’t always as easy as often thought! We ruminate over single words. We labour over sentences. And...
The quality of the video is not the best because it was recorded using an iPhone. I'm working on getting a better quality video. https://www.youtube.com/watch?v=baf-eACgSn0&feature=youtu.be...
Designing a new corporate identity from scratch can be quite a challenge, as there are numerous factors and elements that must be taken into consideration. The identity of your business can have a profound effect on how the business is represented and perceived, which can...
Salaries http://iabsa.net/assets/2016/07/IABSA-2015-Salary-Survey-Report.pdf Agency Roles In a successful design agency, it is vitally important to remember that marketing positions do not follow the same recruitment specification as the in-house recruitment strategy. There usually isn’t just one individual dealing with clients but a few people with different specialties would need...
Companies tend to forget that Video marketing is a very powerful tool, especially when deciding how they want to spend their marketing budget. They often spend the money on static designs and posters as well as online banners, which do bring in a lot of...