Ever wondered why little kids are always glued to the TV screen when their favorite cartoon shows are on? It’s because ever since the invention of television in the late 1920s people have been amazed by video footage. It quickly became its own art form...
Wherefore art thou, it’s a simple question with has been dramatically asked, the world over, but contrary to popular belief, wherefore art thou actually means “why” and not “where”. All right…all right I’ll spare you the rest of this 30 seconds trivia, and get down...
Everyone can write! Right? Well … some perhaps not as arrestingly as others. Or as creatively. Or judiciously. Or concisely. Getting to the point, the job of the copywriter isn’t always as easy as often thought! We ruminate over single words. We labour over sentences. And...
The quality of the video is not the best because it was recorded using an iPhone. I'm working on getting a better quality video. https://www.youtube.com/watch?v=baf-eACgSn0&feature=youtu.be...
Designing a new corporate identity from scratch can be quite a challenge, as there are numerous factors and elements that must be taken into consideration. The identity of your business can have a profound effect on how the business is represented and perceived, which can...
Salaries http://iabsa.net/assets/2016/07/IABSA-2015-Salary-Survey-Report.pdf Agency Roles In a successful design agency, it is vitally important to remember that marketing positions do not follow the same recruitment specification as the in-house recruitment strategy. There usually isn’t just one individual dealing with clients but a few people with different specialties would need...
Companies tend to forget that Video marketing is a very powerful tool, especially when deciding how they want to spend their marketing budget. They often spend the money on static designs and posters as well as online banners, which do bring in a lot of...
TO REMAIN AHEAD OF YOUR GAME, BE SURE TO STAY ABREAST OF THE TOP MARKETING TRENDS FOR 2015. As self professed digital sangoma I decided to throw the bones to see what the future holds for marketing trends in 2015. Admittedly these predictions are also supported...
Video Explainers have the ability to capture and inform viewers about your business. This is done in a number of ways using animated illustrations as well as video footage and typography, however before you start with the visuals you should have a killer script ready...
Imagine a bunch of adolescent men on a night out, generally a similar product offering visually: the over-gelled hair style, the branded shirt, jeans, supposedly cool shoes and all claiming to be the next best thing to attract any susceptible female. Some points of difference...