Cliff Central – Youth Leadership Platform: Youth & Literature
https://soundcloud.com/bongani-gosa/the-leadership-platform-15-jan-youth-leadership-platform-youth-literature Youth leader and avid reader Ludwekazi Ndlazi and Chief Strategic Officer at Club Readership Mahlodi Kgatle talk to the Bongani Tau about the opportunities for entrepreneurship within literature, and the importance of cultivating a reading culture among young people.
5 Reasons Why Getting Website Content Right Is Crucial
We all know that when it comes to your website, getting it right is no longer and option – it’s a necessity. In this digital-driven society, without a website that sells what makes you unique, you are probably losing out on new business and clients. Today, a service provider’s website is like the digital version […]
5 Ways To Perfect Your Social Media Content For Your Brand
Being an entrepreneur or small-business owner, you have to make sure that your presence on social media is a priority so that you can get your brand’s name out in the open, from promoting advertising your products to building a large network to bring your brand’s voice forward. Luckily enough you won’t have to […]
4 Tips On How To Improve Your Storytelling
One of the longest standing forms of ancient art is storytelling. The first ever group of human species to engage in storytelling may have done so to educate future generations, and for leisure (amongst other things) but in this day and age, this form of communication has become a lifestyle, and career path for […]
Top 10 Reasons To Avoid Cheap Explainer Videos
When promoting a product or service it is important to choose the medium carefully, be it print, billboard, video or digital. An explainer video is probably the best medium to use as there are so many benefits such as an increase conversion rates, generating increased interest, better Google search ranking, increased web traffic, among others. […]
Join Mpumi Nhlapo and Cliff Central
Man: This is cliffcentral.com. Mpumi: Good morning, and welcome to “DISRUPT with Mpumi Nhlapo.” Thank you, once again, for joining us on the show. We’re gonna do things a little bit differently today. I’ve got not one, but three guests that have joined us in the studio, and we’ll be talking about the advertising, public […]
Benefits Of Doing Your Internship At BWD Advertising
An internship is of great value to any CV as it allows us, students, the opportunity to apply our knowledge and skills in a professional setting and it exposes us to the industry. But a good internship should encourage you to work to best of your ability and move you towards your dream career. […]
Content Distribution Channels To Increase Your Reach
It is has been said that content is king since it’s one of the driving factors of SEO and marketing, but once you have created brilliant content just like creating a new revolutionary product how do you do you publicize it or get people to use it? This is where content distribution channels come into […]
Influencer Video: Maximize Brand Awareness!
What Is An Influencer? Influencers are seen as “ordinary” people who carry influence over others and are often referred to as social media personalities or YouTubers with a large online following. Marketers often endorse these individuals to entice potential customers to try certain products or services. They leverage influencers’ expertise and established trust in order […]
Chatbots: New Writing Opportunities For Copywriters?
Talkbots. Chatterbots. IM bots. Also known as chatbots, these computer programs are growing in popularity in customer service and information acquisition. Why? Because, with the ability to believably simulate human conversation, more and more brands are considering this technology. While algorithms are definitely involved in writing the responses for the bots, humans are still […]