Switching from Finance to Marketing “A month ago I took a leap of faith and made a life changing decision that can either make or break me” This is probably you after signing that big contract. Starting a new job can be highly nerve-wracking and intimidating....

Video Marketing Funnel: When To Use Different Types Of Video Content   Have you considered that knowing which type of content to use can convert into sales? Usually when a company or organisation wants to create or manage content they employ CMS (content management solutions). Having the...

Focus On Your Customers, Never Your Competition!   One of the common thing marketers do is obsess over their competitors, ironically, this is exactly what one should avoid. The issue with being up to date with what your competitors do is that, this, in turn means that...

It’s quite easy to speak about a product or service with just words, but the more important question is whether are words enough? Or do you need more than words to promote your product? In this current age where the is so much data about most...

Your company profile is often the first interaction people have with your business and what it has to offer, kinda’ like a tinder profile for your business. But if yours looks like it predates the Clinton administration, It might be time to level up....

Social media has become a prominent platform for various diverse, unique, and shared-interest communities to thrive. A platform like Twitter has become a way for many people to join in the conversation and make their voices heard. The trick with Twitter is that your posts...

  If you still considering having a still infographic, guess what? you still stuck in the past. Animated and interactive infographics are the future. Interactive infographics engage with viewers better and can help add interest to topics that might otherwise come across as dull. An infographic is a popular...