https://www.youtube.com/watch?v=nbLDdDMvnq4 3 years ago I was feature on SABC 1 - Making Moves. You can access the initial episode by clicking here. This one here is a follow up episode 3 years later. Video Transcript Siya: This entrepreneurship is a journey, not a sprint. From the year 2008,...

In today’s digitally dominated environment, establishing an online presence benefits both blue-chip companies, and small and medium enterprises (SMEs) alike. A study published by the National Retail Federation reported that the most effective way for gaining new customers in 2014 was through search engines. The...

Today’s consumer need to stay informed about your product offering and what the benefits of purchasing those products are. You need to find consumers where they are and progressively this is the digital realm – online. Your business might have already adopted digital tools to...

Take a moment to consider the number of times you've instinctively turned to your smartphone when you need something immediately – the definition to a word; the specs of an electronic you are considering; or simply checking the news headlines in your notifications. Google conceived...

Regardless of whether you are a TwiHeart, Hunger Games tribute or mad for ShowMax, the majority of consumers seem to get sucked into the allure of episodic content. Information delivered in episodes skilfully exploits the incessant desire to know more by leaving loose ends untied....

If you are reading this, the above headline obviously worked. This may seem like a small feat, but if you consider the vast amount of information people are exposed to daily, enticing a reader to read more than just a headline is quite an achievement. As a...

You are a business owner who would like to take your company to a whole new level. This could mean increasing sales, increasing the number of clients you acquire every month or you would simply like for people to know what your company can do...