Print Power: 5 Reasons Your Brand Needs It
Digital, digital, digital. Is the hottest thing since PB & J were put together, and rightfully so, millions use the Internet everyday to get information or to post their own. Nowadays people will grab their phones, laptops or computers to search for whatever they may be looking for at that particular time. However, don’t be […]
Feedback is Crucial For Design Agencies and Clients
Giving good feedback is integral to good design. While I’m sure all designers, myself included, would love to just come up with a gorgeous design without asking anyone else for their opinion, good design can be made better by working within limitations and incorporating the feedback of others. And of course, we generally want to […]
Transform your content marketing campaign
If your idea of content marketing entails dropping the occasional blog post online and hoping it makes a splash, you may need to rethink your strategy. Taking your content-marketing campaign from good to great means always being on your A-game, focusing with laser-like precision on your target audience and constantly refining your methods until you […]
3 Ways To Make Video Marketing Appeal To Gen-X
Were you born between 1960 and 1980? If so, you’re the middle child of our current generations and what an exciting time it was! The baby boom was slowing down, working individuals were on the rise and best of all, the internet was a brand new concept. We saw the rise of internet users and […]
Hire a Professional Copywriter Today
We have all experienced it in some way, shape or form: the dreaded writer’s block. Even forming the simplest of sentences seems like a task that Shakespeare wouldn’t be able to overcome. Although to some it may seem like an easy task, writing professionally can be more challenging than it appears. There are many situations […]
Create a strong brand identity on social media.
https://www.youtube.com/watch?v=EUXe1IVHM1E&feature=youtu.be Ludwekazi: Hi, and welcome to the BWD Blog. Today on the hot seat we have designer gem, Kutloano Tshabalala. Kutloano, how are you? Kutloano: I’m awesome. How are you? Ludwekazi: I’m well. Thank you. So tell us about Kutloano, and what do you do at BWD? Kutloano: Okay, my name is Kutloano. And I […]
Finance to Marketing: Advancing Careers with Success
Switching from Finance to Marketing “A month ago I took a leap of faith and made a life changing decision that can either make or break me” This is probably you after signing that big contract. Starting a new job can be highly nerve-wracking and intimidating. You would know this from experience. Remember the high […]
Video Marketing: 3 ways to go from viral to relevant
Did you know that every minute, there are over 100 hours of video that is uploaded on YouTube? There are over a billion users on YouTube that amounts up to about one third of the world’s’ internet population. One would mistake these stats as those of a platform that makes videos become overnight sensations, viral […]
Maximizing Engagement with BWD: Strategies for Success
Video Marketing Funnel: When To Use Different Types Of Video Content Have you considered that knowing which type of content to use can convert into sales? Usually when a company or organisation wants to create or manage content they employ CMS (content management solutions). Having the knowledge to create the right content mix for […]
5 Reasons Not To Obsess Over Competitors
Focus On Your Customers, Never Your Competition! One of the common thing marketers do is obsess over their competitors, ironically, this is exactly what one should avoid. The issue with being up to date with what your competitors do is that, this, in turn means that you are only mirroring your competitor as he […]