Designing a new corporate identity from scratch can be quite a challenge, as there are numerous factors and elements that must be taken into consideration. The identity of your business can have a profound effect on how the business is represented and perceived, which can...

Salaries http://iabsa.net/assets/2016/07/IABSA-2015-Salary-Survey-Report.pdf Agency Roles In a successful design agency, it is vitally important to remember that marketing positions do not follow the same recruitment specification as the in-house recruitment strategy. There usually isn’t just one individual dealing with clients but a few people with different specialties would need...

  Companies tend to forget that Video marketing is a very powerful tool, especially when deciding how they want to spend their marketing budget. They often spend the money on static designs and posters as well as online banners, which do bring in a lot of...

TO REMAIN AHEAD OF YOUR GAME, BE SURE TO STAY ABREAST OF THE TOP MARKETING TRENDS FOR 2015. As self professed digital sangoma I decided to throw the bones to see what the future holds for marketing trends in 2015. Admittedly these predictions are also supported...

Video Explainers have the ability to capture and inform viewers about your business. This is done in a number of ways using animated illustrations as well as video footage and typography, however before you start with the visuals you should have a killer script ready...

Imagine a bunch of adolescent men on a night out, generally a similar product offering visually: the over-gelled hair style, the branded shirt, jeans, supposedly cool shoes and all claiming to be the next best thing to attract any susceptible female. Some points of difference...

Every corporate company is jumping on the bandwagon and creating their own Animated explainer video, however not all of them are successful, because they tend to overlook some of the most important steps in the creation of a good animated explainer. Before we show you just...

Unless you’ve been vacationing under a rock for the last few years, I’m sure you have had the displeasure of suffering trough “lil’Wayne’s” hair-raising voice. Years of cough syrup and misplaced auto-tune have resulted in the man sounding like a strangled cat, not that I’ve...

Hi Peter, You can get to know the who’s who on our country’s online scene, by taking a look at the ‘Memeburn Guide to the SA digital agency landscape.’ BWD was recently profiled as an emerging digital agency to take note of in this guide. Click...