Why Choose Integrated Marketing Communication?

That’s the main question many people usually ask. In fact, what is the difference between marketing and integrated marketing? integrated Marketing is an approach to creating a unified and seamless experience for consumers to interact with the brand/enterprise; it attempts to meld all aspects of marketing communication such as advertising, sales promotion, public relations, direct…

8 Reasons Why Digital Design Matters on Social Media

Social media is an ongoing evolution with platforms accountable for different consumption habits or various forms of communication. It is without a doubt that such platforms are always coming up with innovative twists to existing or new features to add to the different dimensions of the platform, platforms such as Instagram, Facebook, Whatsapp, etc. These…